For site owners
Implement WCR in a few lines of code
Web Clarity Ratings are designed to be low-friction. You can add them using HTML meta tags, an optional JSON file, and a simple footer badge.
1. Add meta tags
Add the following tags inside your page’s
<head> section:
<meta name="wcr-rating" content="WCR-T">
<meta name="wcr-descriptors" content="UGC, CHAT, DATA">
<meta name="wcr-org" content="Unified Web Standards Council (UWSC)">
Choose your rating and descriptors based on the guidance on the Ratings page.
2. Optional: add a JSON file
For tools, crawlers, or parental control software, you can place a
file named wcr.json at the root of your site:
{
"rating": "WCR-M",
"descriptors": ["COMM", "AI-GEN", "DATA"],
"verified": false,
"version": "1.0"
}
This file is optional but recommended for advanced integration.
3. Add a footer badge (optional)
You can place a small badge in your site footer to show your rating to visitors:
<footer>
<!-- your existing footer content -->
<div class="wcr-footer-badge">
<a href="https://example.org/wcr-info/WCR-T">
<img src="/assets/wcr/WCR-T.svg" alt="Rated WCR-T by UWSC">
</a>
</div>
</footer>
If you don’t have hosted badge assets yet, you can start with a text-only note:
Rated WCR-T · Web Clarity Ratings (UWSC)
4. Choosing the right rating
As a rule of thumb, pick the most cautious rating that fits your content:
- If you occasionally host explicit content, choose WCR-A.
- If your community can become heated or edgy, consider WCR-M even if some content is mild.
- If your site involves money, leverage, or speculation, think carefully about WCR-X.
The goal isn’t perfection — it’s honest, good-faith signaling.